Thursday, January 26, 2006

the brain training game

... Brain training ...
So, the #1 game in Japan is a non-game.
My (shocking) conclusion: there is a huge market for new styles of games and new game players, and the gap between "games" and "apps" is getting smaller

1. There's an existing brain-training boom in Japan.
2. The Japanese don't necessarily attach stigmas to "childrens" activities.
3. It's priced really well.
4. Really, it's a fiendish trojan horse.


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